Privacy policy

Last updated: 27 September 2026

What information we collect

COVE By Chlo ABN 31660184378 (COVE Industries Pty Ltd) collects a range of personal information about you, such as your name, address, email, mobile phone number, banking and payment information and, in some cases, your date of birth. If you do not want your personal information collected, please do not submit it to us.

How we collect your information

COVE By Chlo may collect personal information from you in a range of ways. You may give it to us when you interact with and buy goods from our website, or when you use apps, social media pages or other forms of digital communication. We may also occasionally collect personal information in other ways, such as when you contact us by phone, post, email or social media.

Cookies and abandoned cart messages

COVE By Chlo's website uses cookies to help keep track of items you put into your shopping cart, including when you have abandoned your cart. This information is used to determine when to send cart reminder messages by text message. We only send these messages to customers who have opted in to receive text messages from us.

Text messaging (SMS) program

If you choose to join our text messaging program, for example by ticking the SMS opt-in box at checkout or signing up through a form on our website, we collect your mobile phone number and a record of your consent (including the date, time and method of opt-in).

We use your mobile phone number to send you:

  • cart reminder messages when you leave items in your cart;
  • order and shipping updates; and
  • marketing messages, such as new arrivals, special offers and giveaways.

Message frequency varies. Message and data rates may apply. You can opt out at any time by replying STOP to any message, or reply HELP for help. You can also contact us at info@covebychlo.com.au.

Your mobile phone number is shared only with the service providers we use to run our store and send text messages on our behalf, such as our e-commerce platform (Shopify) and our SMS service provider. They may use it only to deliver our messages and not for their own marketing.

How we use and disclose your personal information

We use your personal information to:

  • process, arrange and complete your purchase;
  • contact you by email and, if you have opted in, by text message, so that you can receive information on COVE By Chlo, giveaways or special offers;
  • enable you to interact with us;
  • respond to your queries, suggestions and complaints, get your opinion and conduct market research;
  • conduct promotional activities, provide special offers and send you marketing communications (subject to your right to opt out at any time);
  • record your interactions with us and otherwise maintain our relationship with you;
  • undertake other activities as expressly stated on our website or through another channel;
  • comply with our legal obligations; and
  • secondary purposes incidental to these purposes.

Except as provided in this Privacy Policy, COVE By Chlo will not sell, transfer or rent personal information about you to unaffiliated third parties or overseas recipients. The above excludes text messaging originator opt-in data and consent; this information will not be shared with any third parties.

How we protect your personal details

We do not sell your personal information. Apart from the service providers described above, who help us run our store and deliver our messages, no affiliate, client or advertiser of COVE By Chlo will have access to your personal information.

Contact us

If you have any questions about this Privacy Policy or how we handle your information, please email info@covebychlo.com.au.